Tung Ching Yew

President
Founder, Managing Director of SODA®

Tung is the Founder and Managing Director of SODA® (Spirit Of Design Analogy Pte Ltd), an international award-winning spatial design firm with over 350 completed projects across 8 countries. Recognised among the Top 50 Finalists in the IFI Design Distinction Awards 2020, SODA has received multiple global accolades for design excellence.

With more than 25 years of experience in design consultancy and project management, Tung’s innovative methodologies have helped transform leading corporations, government agencies, and SMEs — including Infineon Technologies, RHB Bank, Changi Airport Group, and Starhub. Beyond practice, he has contributed to design education for over 15 years as an adjunct lecturer with local design institutions and polytechnics.