Cris Cheng

Creative Director/Principal Consultant (Interior & Architecture Design) of Idée Etcetera Pte. Ltd. & ETC Lux Living
Creative Director of Stardust Picture & Creative District Pte. Ltd.

Cris Cheng, a well know multi Design Awards Interior Architecture Designer trained in both Interior & Architecture design. Specialize in F&B, Resort & Spa, high-end residential and hospitality interior and architecture project (Singapore and international). Cris also specialize in development planning, authorities’ submissions and professional design works which enable him to provide a 1 stop consultancy and full solution services for all projects. (NEA, SFA, SCDF, HACCP, URA, JTC etc.)

Cris also received his training in Graphic Design and major in professional photography from Nanyang Academic of Fine Arts. Started his full-time career as an Interior architecture designer and made his first public achievement in 1999. His project “Pour Sugar into Water” a thematic club design at Sugar Vault @ Mhd. Sultan Road (Singapore), was named among the top 10 club of Singapore in year 1999.

Currently, Cris lead an international design team, Idée Etcetera HQ in Singapore providing bespoke professional design and strategic solution. The driving factor behind Cris and Idée Etcetera’s success stems from their adopted mascot the world famous Eiffel Tower. Erected from scratch within a year, naysayers wrote off the landmark’s chances of becoming an effective monument, let alone to be completed so efficiently back when industrial and technological resources were scarce.

Cris shared how the Eiffel Tower serves a functional purpose beyond simply looking majestic while providing a striking panoramic view; each pillar at the base actually points towards four different landmarks and places of interests in France. It is these very hallmarks that illustrate the Tower’s conception and purpose that resonate with every of his projects: speed, timelessness and iconic works. Inspired by this enduring tale, Cris leads his team in the creative engineering of clientele needs- focusing on their forte of commercial projects, namely premier restaurants, spa, hospitality and corporate spaces.

As a design firm that prides themselves on offering wholesale solutions, Cris and team not only fulfil customary obligations of overseeing development, but also aid in solidifying corporate identity. Additionally, Idée Etcetera functions as a one-stop consultancy, delivering all-encompassing efficiency environmental procedures, Quality Control and logistical requirements are smoothly dealt with by the firm.

Recent Awards & Achievements
2019 Singapore Interior Design Awards (Silver, F&B Concept) The Chrome Canteen, Int’ll Flagship motor sport canteen
2019 Singapore Interior Design Awards (Luminary of Singapore, F&B Completed) Bring Retro Japan to Singapore, Keisuke Ramen
2019 Singapore Interior Design Awards (Silver, Public spaces Concept) SG Heritage Container – public space
2019 Singapore Interior Design Awards (Luminary of Singapore, F&B Concept) The Chrome Canteen, Int’ll Flagship motor sport canteen

2018 &19 Singapore Interior Designers Showcase (Project of the Year – F&B – Restaurant)
2018 & 19 Singapore Interior Designers Showcase (Project of the Year – Residential Landed – Resort Theme)
2019 & 20 Singapore Interior Designers Showcase (Project of the Year – F&B Restaurant)

2020 The President’s Design Award (P*DA) – Nomination

Recent Featured Projects
Keisuke Ramen at Paya Lebar Sq (The Movie by Eric Khoo, “Ramen Teh” main scene location)
Keisuke Lobster King Ramen at Clarke Quay (The Movie by Eric Khoo, “Ramen Teh” main scene location)
Olive Spa (Japan) “Asean Touch” Concept Spa Flagship Singapore & Tokyo.
Takade Garden Keisuke Kamo Soba “Bring Shinjuku in Holland V”